The Management Essentials

Day 1 :
Orientation
and Welcome
Gain an overview of the learning journey, program outline, and how to leverage the 360 assessment tool
for your progress.
Launching New Products
Understand the new product development process and how to apply various
ideation templates to new products that would be successful in the marketplace.

Day 2:
Leadership and
Decision Making
Master a structured approach to decision making and the six logical steps that can guide leaders to
the right decision.
Leading and Managing Teams
Learn how winning teams can integrate diverse ideas and identify
personal ineffective aspects of your leadership style for change and develop strategies to enact change.

Day 3:

Influencing Others
Explore the techniques for influencing people in a way that is both ethical and fair and learn
how to maximize the perceptions of fairness when you are allocating scarce resources.
Building Social
Networks
Learn the three principles of networking to understand your personal network through the lens of your career
success.

Day 4:
Being Customer-Centric
Discover the concepts of customer worth, customer lifetime value
(CLV), economic value to customers (EVC), and delivering value through marketing strategies like segmenting, targeting,
and positioning to appeal to the consumers.
Capstone Case and Conclusion
This assignment challenges you to apply
the concepts you've learned over the course of this program.

Day 5: Developing Financial Intuition
Learn
about the fundamental concepts in finance and the rules of capital budgeting—the time value of money, how to compute the
future, and how to present value of cash flow.